TBS offers a series of products to publishers to interact at various levels with their existing sales processes, targeting different, defined groups of customers. These are designed to fill a gap in the market and fulfil the need for a cost-effective form of communication, whereby publishers can pro-actively influence micro buying decisions across an increasingly diversified market.
Objectives
- Provide focus and support for field sales
- Release accounts that are not cost-effective
- Support accounts not being called on
- Increase overall sales
Products — Call Types
- Specific product sale — new titles or back list
- Specific range/brand sale
- Outbound ‘warm’ order taking
- Cold call speculative
- Non-sale activity, e.g. surveys, data collection, etc
- TBS/GBS account cleansing/reactivation
- Supporting rep teams amongst their existing call base
- Supporting rep teams — particularly those with limited resource, i.e. smaller outlets, geographically difficult areas, etc
- Acting as a ‘virtual’ rep team where none exists
- Establishing contacts and increasing profiles of publishers outside of primary book sellers
TBS Solution
TBS has put together a series of ‘packages’ designed to offer a flexible solution to all publishers, allowing for size, nature of product and market and their current use of sales channels and rep forces. Charging is based on a set fee per period, with predefined targets and service level agreements, for all areas of the operation such as contact rate, actual sales, margin — where applicable and completion of required work volume.
For further information, contact:
Maria Tegerdine (Sales Manager)
TBS has put together a series of ‘packages’ designed to offer a flexible solution to all publishers, allowing for size, nature of product and market and their current use of sales channels and rep forces. Charging is based on a set fee per period, with predefined targets and service level agreements, for all areas of the operation such as contact rate, actual sales, margin — where applicable and completion of required work volume.
For further information, contact:
Maria Tegerdine (Sales Manager)
Tel: +44 (0)1206 255976